Senior communications and content manager

Closing date: 3rd February 2025 at 10am

Salary: £37,800 to £39,900, dependant on experience

Contract: Full time, permanent position

Location: 103 The Cut, London, SE1 8NB

Department: Marketing & Commercial

Responsible to: Head of Marketing & Insights

Hours: 40 hours per week from 10am to 6pm, Monday to Friday although additional hours will be necessary in order to fulfil the requirements of the post.

Lead communications and create industry-leading content at The Old Vic.

The Senior Communications & Content Manager will report to the Head of Marketing & Insights, line manage the Communications & Content Manager, and work closely with the Communications & Content Assistant and the wider Marketing & Commercial team to ensure that The Old Vic’s social, e-comms, content and communications output are industry leading.

They will work collaboratively with the Head of Marketing & Insights and campaign leads, using data and insights to inform campaign planning, content and editorial planning and paid social budgeting and implementation, with a key focus on maximising sales and supporting audience development objectives.

Together with the Communications & Content Manager, and in collaboration with the Head of Marketing & Insights, they will act as brand guardian for The Old Vic, ensuring that the organisation’s tone of voice is reflected across all outward facing communications, and is of the highest standard for the audiences we’re communicating with. 

Supporting the Head of Marketing & Insights, they will support ongoing horizon scanning across social channels, responding sensitively and discreetly to crisis communications as required. Together with the Head of Marketing & Insights they will lead The Old Vic’s paid and organic social strategy, and act as lead liaison with Google and Meta Ads external contacts.

They will also work collaboratively with other departments such as Production, Development and Education & Community in order to fully promote everything The Old Vic does.

Knowledge, skills and experience

• Excellent knowledge of social channel best practices and experience of delivering engaging social campaigns
• Significant experience of working across paid social, including Meta ads
• Experience of delivering e-comms campaigns for high profile announcements or marketing activity, such as on sales
• Excellent verbal and written communication skills and attention to detail
• The ability to manage a busy workload
• An understanding of the challenges and opportunities for arts institutions in the contemporary landscape
• An understanding of diversity within the cultural sector
• Experience of delivering sales and audience development objectives
• Excellent copywriting and editing skills
• Prioritise in an environment with competing demands
• Experience of creating a variety of content, including filmed and written
• A working knowledge of Google Analytics

We welcome and encourage applications from candidates who are under-represented in the creative industries. 

Please state in your application that you found this role through Creative Access.