Client services manager (senior account manager)

Salary: £45,000

Location: Watford

Act as the bridge between brand and creative teams, helping bring high-profile National Lottery campaigns to life.

At the heart of everything we do is our vision to change lives every day, and our mission to grow The National Lottery responsibly and champion its impact.

We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across the USA (Michigan and Illinois) and Europe, including Czech Republic, Austria, Greece, Cyprus and Italy. While the main contribution of The National Lottery to society is through the funds to good causes, at Allwyn we put our purpose and values at the heart of everything we do. Join us as we embark on a once-in-a-lifetime, largescale transformation journey by creating a National Lottery that delivers more money to good causes.  

We’ll talk a bit more about us further down the page, but for now – let’s talk about the role and who we’re looking for…

Allwyn’s inhouse agency: Studio 59 

Studio 59 is Allwyn’s new inhouse agency. A fast, integrated hub built to elevate how we tell The National Lottery’s story. Bringing creative, production, planning and media together across a single, integrated team, we’re engineered for pace, efficiency and standout quality. 

Our mission is simple: create bold, social first, audience led work that strengthens player engagement and gives The National Lottery a single, authentic brand voice. With a best of both model that blends strengthened internal talent with top tier external partners, we deliver dynamic, personalised content at scale. 

A bit about the role

As a Client Services Manager, you will be the key interface between the brand teams and Studio 59, playing a crucial role in delivering impactful campaigns for some of the UK’s best-known brands. This is a unique opportunity to work in innovative ways, championing creative excellence across a wide range of advertising and marketing content.

You will be conducting the orchestra – responsible for managing the end-to-end process: creative briefings, idea development, project timings, production budgets, stakeholder presentations, client feedback, asset delivery to channels, and media deadlines. You will excel at being process-driven and collaborative – adding value to briefs and acting as a guardian for the creative.

What you’ll be doing

Campaign Management & Delivery:

• Manage the creative development, execution, and delivery of multi-channel advertising campaigns, ensuring each project meets the brief, brand standards, deadlines, and budget requirements
• In-depth understanding of the production process, timelines, and roles & responsibilities at each stage
• Experienced within retail creative would be an advantage but not mandatory.
• Understand playout process for radio, VOD and TV ads.

Creative:

• Have a clear perspective and passion for great creative work, with strong judgement.
• Be able to distinguish clearly between a strategy, an idea, and execution.
• Enthusiastic approach to industry trends, inspiring work, and adopting new ways-of-working.

Relationship Management:

• Act as the main point of contact between internal brand stakeholders and the Creative Hub team
• Ensuring clear and proactive communication and swift problem resolution.
• Build strong relationships with cross-functional teams: Brand, Creative, Production, Media, and Legal; ensuring all stakeholder voices align with campaign objectives and compliance requirements.
• Agency partner collaboration to ensure alignment of brand campaign strategy and content strategy.

Briefing & Strategic Support:

• Effectively interpret briefs / feedback from internal stakeholders, translating them into actionable plans that are objective-led and inspire creative teams to deliver impactful work.
• Manage the planning and rapid development of reactive content, ensuring swift turnarounds without sacrificing quality or brand integrity.

Reporting / Commercial:

• Lead regular statuses, updates, and reports to keep stakeholders informed on project status, results, and optimisations
• Implement and own various trackers (i.e. project finances, timing plans, usage info, deployed projects) that will help Creative Hub and brand teams manage initiatives.
• Continued awareness of the commercial landscape and competitor activity.
• Monitor and analyse campaign performance, providing insights and recommendations that drive future improvements.

What experience we’re looking for

• Manage the creative development, execution, and delivery of multi-channel advertising campaigns, ensuring each project meets the brief, brand standards, deadlines, and budget requirements.
• In-depth understanding of the production process, timelines, and roles & responsibilities at each stage.
• Help oversee the playout process for radio, VOD and TV ads, ensuring accurate scheduling, asset trafficking, and platform compliance.

Creative:

• Have a clear perspective and passion for great creative work, with strong judgement.
• Be able to distinguish clearly between a strategy, an idea, and execution.
• Enthusiastic approach to industry trends, inspiring work, and adopting new ways-of-working.

Key Measures of Success:

• Help to establish and integrate the new account management function into the business.
• Help to define ways of working with account management.
• Support in increasing, quantity of end-to-end projects, creative quality, and efficiency of CH output
• Strong relationships built with relevant Senior Brand Managers, Brand Managers and agency partners

We welcome and encourage applications from candidates who are under-represented in the creative industries.

Please make sure that you state in your application that you found this role via Creative Access.